The Museum


The informative, entertaining, and interactive museum will consist of 9 sections:

 

1. Introduction to Marketing 3.0 Concepts
This section describes how marketing has evolved over the past 60 years to reach its current state of 3.0

 

2.  Corporation 3.0 Wall of Fame
This section displays global corporations with legendary human spirit practices embedded in the business model

 

3. Marketer 3.0 Walk of Fame
This section displays individuals of noteworthy achievement in the field of human spirit marketing

 

4. Great Marketing Campaign Theater
This section displays legendary marketing communications that transform the world

 

5. United Nations Global Compact
This section displays leading UN Global Compact Corporate Members that adopt sustainable and socially responsible policies

 

6. Minority Empowerment
This section displays good global corporations that bring about people equality

 

7. Bottom of the Pyramid
This section displays good global corporations that create economic value for lower income communities

 

8. Environmental Sustainability
This section displays good global corporations that contribute to saving the planet
This section portrays emerging Asian global and local corporations around the world. This section is a tribute to Asia as the host of the museum.

 

9. Asian Corporations
This section portrays emerging Asian global and local corporations around the world. This section is a tribute to Asia as the host of the museum